SEO? What’s That?

If you’re on this page it means you’ve probably searched for “SEO Salford” or something similar. It stands for Search Engine Optimisation and this is the SEO Salford page on Yellow Search. SEO is the process of optimisation of a web property to make it more visible in the SERP (Search Engine Results Page).

Salford SEO Services

Search Engines are smart, they are full of buyers looking for your business and by telling them exactly what your business is all about and how they can benefit from your products or services we can utilise them to match these buyers to your business. The question is how do you do it? Well SEO is a part of Internet or Digital Marketing and it is still the biggest form of driving people to your website when looking for a product or service similar to your own business.

Tell Me More About SEO and How It Benefits My Salford Based Business

Search Engine Optimisation has evolved massively over the years. It’s no longer about being the biggest, but it has always been about being the best. The best answers for the questions being asked.

The thing is everybody wants to be at the top of the Search Engines such as Google – but for what? Which “keyword”, do you mean your brand? Your service? Your product? Keyword research is the crucial element of SEO that cannot be ignored, great on page and User Experience is key too.

Be Smart With Your Link Profile

Google has gone on record to say that backlinks still are the biggest ranking factor on any website.
Content is king, no doubt, but by branding your business correctly and promoting what you do those backlinks are kept in line with the Google guidelines and you shouldn’t worry too much about getting hit with a Google penalty.

The best way to approach this literally is to forget about please Google and become user-centric. Focus on pleasing your visitors and potential customers and the links will naturally come.