Ever heard of Goli Gummies? No I hadn’t until recently either. Here’s another for you have you ever heard of Apple Cider Vinegar?
Again, me neither.
I was asked not so long ago to take a long on behalf of a client and the more I delved deeper the more intrigued I became.
This truly does seem like a bit of a wonder drug with the benefits ranging from acne cures to weight loss.
There does seem to be a huge craze around these gummies which are essentially just that, they are apple cider vinegar (which I imagine doesn’t taste very nice) in a nice easy to swallow gummy so I imagine this tastes quite nice.
I do intermittent fasting and it’s good to see that this wonder drug (I say ‘drug’ it’s not it’s a natural supplement) is good for this too and if you want to find out why check out this article from the same guys in the link above entitled “the benefits of apple cider vinegar” and this is only partially related to the fasting because it’s the ACV that essentially does the work.
So if you were to market this product where would you start? We all know that Amazon “adapt” people’s products on a regular basis and assimilate them into Amazon clones so I think this would be a risky venture.
I think SEO is a good way forward and there are plenty of routes to take (although probably quite competitive but I haven’t really checked out the competition yet) and of course there is the paid ads route which given the health YMYL thing this is probably a mine field. Finally social media which is a given.
Social media marketing ideally should be a huge marketing channel given that people who buy this stuff are probably using the plethera of social platforms just ready to share the information that could be published with SEO in mind.
I’m going to post about this again at some point in the near future but I thought I’d have a little chat about it before I delve further into deciding whether I want to tackle this as an affiliate project or not.
All the best!